7-Eleven Adds Vegan Chicken Fillets to Its Hot Menu at 600 Stores Across Canada

The 7-Eleven convenience store chain now serves vegan chicken fillets at its more than 600 locations across Canada. The fillets are made by vegan brand Lightlife and are available hot from the oven 24 hours a day. The new vegan chicken is part of 7-Eleven’s Healthy To Go menu, which is designed to give plant-curious Canadians more options. .

“We would not have been able to introduce any herbal products without our partnership with Lightlife,” Norman Hower, vice president and general manager of 7-Eleven Canada, said in a statement. “The tastes of Canadians are changing and we are here in the neighborhood to give them what they want. We are proud to partner with the Lightlife team on this first product on the market that tastes great and checks all the boxes of the plant-based diet.

In addition to Lightlife’s vegan chicken (priced at CA $ 6.50 for three offerings), 7-Eleven is adding new take-out pizzas topped with vegan pepperoni made by Field Roast, which, like Lightlife, is owned by parent company Greenleaf. . Food. These new items can be found in 7-Eleven stores across Canada or ordered through the convenience store’s 7NOW app and other delivery platforms such as SkipTheDishes, Uber Eats, and DoorDash.

Lightlife’s vegan chicken at 7-Eleven and beyond

In October 2021, Lightlife unveiled its lifelike plant-based tender chickens made with chickpeas and pea protein at 500 Whole Foods Markets Hot Bass in Canada, where they featured in a variety of recipes prepared by chefs. .

“We are delighted to expand the availability of our Lightlife Chick’n by partnering with 7-Eleven Canada to bring our plant-based protein products to their menu,” said Dan Curtin, President of Greenleaf Foods, in a communicated. “We continue to see strong momentum with our products in the food service industry in North America as more consumers try plant-based foods. This latest partnership with 7-Eleven Canada invites plant fans and curious plant consumers to taste our latest delicious innovation.

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The brand’s 7-Eleven partnership follows several major launches, including an expanded partnership with KFC Canada. In August 2020, KFC added a vegan chicken sandwich made in partnership with Lightlife to its locations across Canada after a one-day test proved to be very successful. In addition to the Vegan Chicken Sandwich, KFC Canada also recently added Lightlife-made Vegan Chicken Popcorn to its menu nationwide.

Lightlife’s Vegan Chicken is also available as part of a vegan sandwich or as nuggets at 400 Pizza Pizza restaurants across Canada. Earlier this month, Lightlife’s offerings also debuted at traditional Mary Brown’s chicken chain as the first vegan chicken option.

Vegan chicken in the spotlight

As Lightlife’s vegan chicken spreads across Canada, Beyond Meat’s plant-based chicken is making its mark in the restaurant industry in the United States. The brand worked with Panda Express to create a vegan version of their Original Orange Chicken, dubbed Beyond the Original Orange Chicken (BTOOC). Panda Express first tested vegan orange chicken in select locations in July 2021, and after selling 1,300 pounds of BTOOC in one day, the chain extended the test to 70 more locations in 10 states in October.

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Outside of Canada, KFC has introduced vegan chicken options in several regions in recent years, including the UK, Thailand, and China. In the United States, KFC has partnered with Beyond Meat for two years to perfect vegan fried chicken and today, Beyond Fried Chicken is launched at 4,000 KFC locations nationwide. The new vegan chicken is served a la carte in six or 12 pieces, or as part of the first plant-based combo meal offered at KFC in the United States, which includes fries and a medium drink.

Burger King is also moving towards vegan chicken in all regions. In the United States, the chain looked to its existing partner Impossible Foods to add its plant-based chicken to test locations last year. In the UK, Burger King has just become the country’s first fast food chain to offer plant-based chicken nuggets, made with its longtime partner The Vegetarian Butcher.

For more on vegan chicken, read:
Impossible Foods just launched vegan chicken nuggets
TThe Ultimate Guide to the Best Vegan Chicken Brands
Why the world’s largest beef company is launching vegan chicken

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