After 600% YoY Growth, CanDo Keto Krisp® Expands National Footprint in Retail, Closes Fundraising Round and Hires Former RXBAR Director as COO

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Today, Keto Krisp is Whole Foods’ # 1 Selling Bar, Sprouts # 1 Selling Bar, # 1 Selling Keto Bar at Wegmans, Publix, and Fresh Market *, and the Top Rated Keto Bar on Amazon * *.

Keto Krisp® from CanDo (http://www.tastecando.com), a line of low-carb, low-sugar, delicious-tasting keto bars, is making a name for itself with industry and hungry consumers alike across the country. dawn of the summer season of growth and expansion, in all aspects of the brand including increased retail distribution, successful fundraising from industry veterans and the hiring of the former RXBAR Supply Chain Director / VP Supply Chain Tom Melcher as COO.

Just a few years after launching its line of Optimal Protein Keto Bars, the startup has made it their mission to deliver the taste, ingredients and nutrition, while remaining committed to supporting and connecting with its consumers to instill. CanDo ethics, brought to by founder Adam Bremen. The result: a rapid upward trajectory and unmatched fan loyalty who, more recently, have contributed significantly to the growth of the entire bar category, to 17% *, and to the growth of 600% on a rolling basis. annual, as a brand.

Today, Keto Krisp is Whole Foods’ # 1 Selling Bar, Sprouts # 1 Selling Bar, # 1 Selling Keto Bar at Wegmans, Publix, and Fresh Market *, and the Top Rated Keto Bar on Amazon * *.

By creating this momentum, CanDo has attracted investors and talent with vast and diverse experience in the industry, completing a round of fundraising with notable CPG and startup veterans.

Keto Krisp continues to expand into other channels, while increasing its SKU offerings in existing banners, starting with a 1,000-store distribution at Walmart and an increase in store count and flavors at HEB, and the addition Keto Krisp Almond Butter Blackberry Jelly and Chocolate Raspberry at All Sprout Locations.

The investment cycle and increased production demand are coming at an optimal time for CanDo to welcome Tom Melcher, former Supply Chain Director / Vice President of Supply Chain for RXBAR, as Senior Director of the ‘exploitation. With over a dozen years of experience, Melcher was recruited as an early stage team member of RXBAR, supporting operations and the supply chain as the business grew, with triple-digit year-over-year growth, and was subject to possible acquisition. by Kellogg Co.

“It’s a complex combination of attributes to be a successful startup bar brand, and I’ve seen firsthand what it takes to build, develop and maintain quality in all aspects of the business. , while doing so. Between the inspiring brand story of CanDo and its larger-than-life founder, its undeniably delicious products and its team of passionate, quality-obsessed entrepreneurs, this company ticks all the boxes for this winning combination from brand to brand. success; an area in which I am honored and excited to enter, ”said Melcher.

In his role as COO, Melcher will lead CanDo’s end-to-end business operations and supply chain, as well as overseeing several areas of the business, with a focus on quality control, manufacturing, execution, logistics, planning and more.

“I have tried a lot of bars and can say with absolute certainty that the CanDo team’s obsession with taste, texture and food quality means no shortcuts or compromises no matter what it takes. , and I’ve seen this proven in the last few months, as distribution has grown rapidly and the long-term innovation pipeline has been built with quality as the # 1 goal, ”said Melcher. “Aside from the product, Adam is one of the greatest humans I have ever met; his commitment to fostering a value-based and culturally based organization with a relentless desire to win and serve CanDo clients at the highest possible level is something you cannot imagine – he has to be genuine – and the team that he built embodies that authenticity in everything they do. “

Keto Krisp’s current line of low-sugar, low-carb flavors including Almond Butter Chocolate Chips, Almond Butter, Chocolate Mint, Chocolate Raspberry, and Blackberry Jelly Plant-based almond butter is available online at http://www.tastecando.com and in store at Whole Foods SoPac, Wegmans, HEB, Harris Teeter and Publix and Sprouts, along with other retail partners announced soon.

For more information visit http://www.tastecando.com

_________ About CanDo_________

CanDo (http://www.tastecando.com) is driven by a mission to inspire and empower a community of doers, dreamers and believers to lead healthier and more fulfilling lifestyles every day.

Founder Adam Bremen was born with cerebral palsy and has used an electric wheelchair for mobility his entire life. From an early age he was instilled with the mentality that “life is always about you CanDo, not what you can’t”.

Keto Krisp is the result of Bremen’s weight loss journey, having discovered and embraced the Keto lifestyle, and looking for a delicious take-out snack that he couldn’t find in the market. Keto Krisp’s line of low-sugar, low-carb protein bars is the perfect combination of premium nutrition, unmatched taste, and a craving-worthy crunch that places it in a category to go.

Together, with the products and CanDo’s commitment to empowering its community, they are committed to being present every step of the way.

It’s about what you can do.

For more information visit http://www.tastecando.com

_________ About Adam Bremen, Founder of CanDo_________

My name is Adam Bremen and I am the founder of CanDo – maker of Keto Krisp Protein Bars!

At CanDo, our mission is to inspire and empower everyone to live healthier lifestyles every day.

Why? I was born with cerebral palsy and have used an electric wheelchair to get around my whole life. From an early age my parents taught me that life is about what I CAN DO, not what I can’t.

It is this very spirit that propels us forward, pushes us to seek better, to do better.

And it is this spirit that defines our drive to make the best products possible.

At 42, I was overweight and needed a change. I switched to a keto diet and started exercising daily. I have lost 65 pounds! During my weight loss journey, I couldn’t find a snack on the run that tasted great. So I created Keto Krisp, the perfect combination of a protein bar with an unmatched taste and premium nutritional ingredients.

After all, life is too short to eat sh ## y tasting bars.

Today at CanDo, we invite you to join the tribe, whether it’s Keto or not, and embody the CanDo spirit.

To do, instead of dreaming. Decide to live as you want.

And together, with our products and our commitment to empowering our community, we’ll be there every step of the way.

This is what you can do,

-Adam Bremen

* 24 WEEK $$ / TDP IN GERMS APRIL 2021 SPINS DATA // 24 WEEKS SPINS NATURAL (KETO KRISP DOLLARS / TOTAL POSITIVE DOLLARS) // 24 WEEK $$ / TDP IN WFM APRIL 2021 NIELSEN DATA // 24 WEEK VELOCITY DATA WEGMANS OCTOBER 2020

** HIGHEST AMAZON RATING OF ALL KETO PROTEIN BARS, AS OF AUGUST 2020

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