Crunchmaster® Unveils Bistro Crisps For Guilt-Free Gourmet Snacks

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Bistro Crunchmaster crisps are grain-free, paleo, vegan, gluten-free, non-GMO and kosher. In addition, Bistro Crisps contain no artificial flavors, no grams of trans fat and no milligrams of cholesterol. Made with cassava root, a root vegetable that’s good for the gut, Bistro chips are popped and not fried, making them light, crisp and full of flavor. Bistro Crisps are a gourmet snacking experience, offering one of the largest portions compared to competing options. Bistro Crisps will be available in Publix stores and on Amazon this fall.

“The Crunchmaster team is continually looking for our next product innovation to meet our consumers’ demand for simple, healthy snacks, and the pandemic has only heightened their desire for better snack options. for health, “said Braden Bennie, senior marketing manager at Crunchmaster. “Bistro Crisps brings the best of Crunchmaster crackers – nutrition, flavor and crunchiness – to a new realm of snacking.”

The COVID-19 pandemic has changed the way consumers buy, eat and think about food. According to Gurus FMCG, nearly 80 percent of global consumers plan to eat healthier because of the pandemic, and research from The Hartman Group shows that nearly half of all food and drink occasions are now snacking occasions, meaning consumers are placing a new emphasis on snacking as their primary source of food. With the release of Bistro Crisps, Crunchmaster offers a delicious daily food source that meets high consumer standards and complex dietary needs.

Better oil = better crackers

New packaging. Even crackle. Now made with olive oil.

This fall, Crunchmaster is also announcing that olive oil will replace safflower oil in most of its Crunchmaster cracker products, including its Multi-Seed, Multi-Grain, Grain-Free and Multi-Grain 5 Seed products. .

“It is becoming increasingly important that our products contain ingredients that our consumers recognize as a healthy choice,” Bennie said. “This optimization of our existing product line gives consumers yet another reason to feel confident in choosing Crunchmaster crackers.”

Crunchmaster has listened to its consumers by switching to a more premium oil that customers prefer. Experts have long agreed that olive oil is one of the healthiest oils to incorporate into your diet, and consumers said they were 2.7 times more likely to buy Crunchmaster oil-based crackers. olive.

Crunchmaster also recently unveiled a new packaging design that makes it easier for customers to find their favorite crackers on store shelves. Updates to the recipe and product packaging don’t change the customer experience – Crunchmaster fans can expect the same great taste and crunchiness they’ve grown to love.

To learn more about Bistro Crisps and other Crunchmaster products, please visit: www.crunchmaster.com.

About Crunchmaster®:

Crunchmaster Crackers and Snacks are made from simple, healthy ingredients that are uncompromisingly delicious. We use healthier ingredients that are always gluten free, dry them to specific humidity and cook in the right way. Our crackers and snacks give a satisfying CRUNCH that will keep you coming back for more.

About TH Foods, Inc.

Based at Loves Park, Illinois., TH Foods is a leading manufacturer in the snack industry. TH Foods strives to bring innovative and authentic crackers and snacks to North America. Crunchmaster is a registered trademark of TH Foods. For more information visit www.thfoods.com.

SOURCE TH Foods, Inc.

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